Professional Selling | Second Edition
ISBN:1948426544
ISBN-13: 9781948426541
ISBN-13: 9781948426541
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Details about Professional Selling:
Formerly published by Chicago Business Press, now published by Sage Professional Selling covers key sales concepts and strategies by highlighting detailed aspects of each step in the sales process, from lead generation to closing. Co-authored by faculty from some of the most successful sales programs in higher education, the Second Edition also offers unique chapters on digital sales, customer business development strategies, and role play.
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