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Financing Sport

Authors: Dennis Howard,John Crompton

ISBN:1940067235
ISBN-13: 9781940067230

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Details about Financing Sport:

Divided into five sections – finance trends and challenges, economic rationale for public investment, primary sources of funding, revenue from enterprise sources, and fundraising – Financing Sport, 4th Edition also contains a thorough updated examination of venue and sport property revenues, including ticket and merchandise sales, the rise of luxurious and extravagant fan experiences, as well as commercial media rights that stretch across traditional broadcast, satellite, and innovative new web-based outlets for consuming sport content.

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