Introducing Fashion Theory: From Androgyny to Zeitgeist | 2 Edition
ISBN:135009191X
ISBN-13: 9781350091917
ISBN-13: 9781350091917
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Details about Introducing Fashion Theory: From Androgyny to Zeitgeist:
How does a style become a fashion? Why do trends spread and decline? Introducing Fashion Theory explores these questions and more to help you quickly get up-to-speed with fashion theories, from scarcity to conformity, through clear practical examples and fascinating case studies. This second edition, re-titled from Key Concepts for the Fashion Industry, includes expanded coverage on cultural appropriation, corporate greenwashing, and the criminal world of counterfeit goods.
- Illustrated examples, from Apple's post-postmodernist iWatch to Savage X Fenty's body image message on diversity.
- Covers core fashion theories, from trickle-down to trickle-up, to political dress and conspicuous consumption.
- Filled with learning activities, key terms, chapter summaries, and discussion questions to inspire and inform.
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