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Sports and Entertainment Marketing | 4 Edition

Compare Textbook Prices for Sports and Entertainment Marketing 4 Edition ISBN 9781133602446 by Kaser, Ken,Oelkers, Dotty
Authors: Kaser, Ken,Oelkers, Dotty
ISBN:1133602444
ISBN-13: 9781133602446
List Price: $35.21 (up to 83% savings)
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Details about Sports and Entertainment Marketing:

SPORTS AND ENTERTAINMENT MARKETING, 4E incorporates feedback from instructors across the country. It includes expanded coverage, updated content, and exciting new features. The popular sports and entertainment topics continue to be the foundation for teaching marketing concepts. Each marketing function is incorporated throughout the text and is highlighted with an icon to indicate how it is used in the marketing process.

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