Please Enter ISBN, Title or Author’s Name
Compare Textbook Prices with Amazon
Compare Textbook Prices with Chegg
Compare Textbook Prices with AbeBooks
Compare Textbook Prices with Vitalsource
Compare Textbook Prices with Valorebooks
and more...

Platform: The Art and Science of Personal Branding | Illustrated Edition

Compare Textbook Prices for Platform: The Art and Science of Personal Branding Illustrated Edition ISBN 9780399581373 by Johnson, Cynthia
Author: Johnson, Cynthia
ISBN:0399581375
ISBN-13: 9780399581373
List Price: $16.12 (up to 86% savings)
Prices shown are the lowest from
the top textbook retailers.

View all Prices by Retailer

Details about Platform: The Art and Science of Personal Branding:

The indispensable guide to developing a personal brand, building an audience, and nurturing followers, by digital marketing thought-leader Cynthia Johnson.   In the modern world, influence is everything and personal branding equals influence. Platform is the why-to, how-to handbook by top expert Cynthia Johnson for everyone who wants to develop and manage a personal brand. In Platform, Johnson explains the process of going from unknown to influencer by achieving personal proof, social proof, recognition, and association. Johnson herself went from an on-staff social media manager to social media influencer, entrepreneur, and marketing thought-leader in just three years using her process of accelerated brand development, continuous brand management, and strategic growth. Fans of #GirlBoss and #AskGaryVee, who wonder how their favorite influencers found their voices and built their audiences, will find the answers here and discover that the process is technical, creative, tactical, and much easier than they might have expected.

Need Personal Finance tutors? Start your search below:
Need Personal Finance course notes? Start your search below: