E-commerce: Business. Technology. Society. Standalone Book

Compare Textbook Prices for E-commerce: Business. Technology. Society.  Standalone Book  ISBN 9780137922208 by Kenneth C. Laudon
Author: Kenneth C. Laudon
ISBN:0137922205
ISBN-13: 9780137922208
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Details about E-commerce: Business. Technology. Society. Standalone Book:

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For courses in e-commerce.

The most up-to-date, comprehensive overview of e-commerce today

E-commerce 2023: Business, Technology, and Society is an in-depth introduction to e-commerce with coverage of key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Meta®, TikTok®, Netflix®, YouTube®, Walmart® and Amazon® illustrate how e-commerce is altering business practices and changing the global economy.

The 17th Edition features all new or updated opening, closing, and “Insight on” cases. Coverage reflects the latest developments in business, technology and society that impact e-commerce, with text, data and tables updated through September 2022.

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