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My Life in Advertising and Scientific Advertising Advertising Age Classics Library | 1 Edition

Compare Textbook Prices for My Life in Advertising and Scientific Advertising Advertising Age Classics Library 1 Edition ISBN 9780071784801 by Hopkins, Claude
Author: Hopkins, Claude
ISBN:0071784802
ISBN-13: 9780071784801
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Details about My Life in Advertising and Scientific Advertising Advertising Age Classics Library:

Gain a lifetime of experience from the inventor of test marketing and coupon sampling -- Claude C. Hopkins. Here, you'll get two landmark works in one, and discover his fixed principles and basic fundamentals that still prevail today.

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